“The effect of water on my business?”
Brace yourself… Yes I’m here to say water can have a positive effect on your business that sometimes is more effective than services itself.
I get back to the comfort of my own home, trying on my new gear, liking what I see. But soon, its off to the web, seeing what else I can find. I would often find missed sales, bonus coupons and deals of the day and I always get a little disappointed, saying “If I only took the time…”
Remember, I only wanted a shirt and I’m out..!
I accepted the water and my need to be In-and-Out lessened, which then allowed me to browse more of the store. After a calm few sips, I bought a shirt, tie and a brand new vest.
Simply put, that drink of water allowed me to relax and appreciate what that store had to offer.
If I really want to explain, water was a gesture of customer service that was above the normal duty that made an enormous impact on those (like myself) who appreciate optimum service. It’s truly like the sayings of old, “It’s the small things that count”
Jaye Da Barber, Charlotte, NC has been an Andis Company educator since 2010 is a regular contributor to BARBinc Voices…